«

May 31 2012

Google Apps Gaining Market Share

Google Web AppsGoogle Apps receives “ISO 27001″

Google Apps for Business’s market share is shown to be growing.  Recently the service earned what is called the “ISO 27001 certification”. This certification is one of the most widely recognized, internationally accepted standards for security.

Gartner Report:  Google Upsetting Microsoft’s Cloud-Office System Ambitions
Gartner released a new report which shows Google rapidly gaining market share from Microsoft. “Google Apps is taking more business away from Microsoft than we expected, raising its stature as an enterprise provider.” In fact, one-third to one-half of new, paid-for, cloud-based office system seats are won by Google.

How is Google Apps different from a free Gmail account?

Google Apps for Business is a suite of online applications tailored to a specific business.  Branding options are available and sharing options within a single company are also highlighted.  This suite of web services aims to cover all the services required for a business to preform common tasks.  The suite includes Google Mail™, Google Talk, Google Calendar, Google Docs, Google Sites, and Google Video.

You have probably already used many of these services in the past, using a regular Gmail or “Google” account.  Inside of Google Apps for Business, Google has enhanced them with these critical differences:

#1 Google Apps is for YOUR business

When you sign up, all services are directly tied to you own business domain name. So, instead of having to log in with your regular Gmail account, you are able to create custom accounts for everyone in your organization, all directly tied to your domain.  Each user will get an official user name such as username@companyname.com. In order to create these user account, there is an admin control panel that is built into the back end of Google Apps for your business.  Shore Web Tech LLC offers to take on this responsibility if you feel overwhelmed, or simply don’t have the time to manage the entire apps dashboard yourself.

#2 Specific Business Features that You Need

Google is adding separate, enhanced features specifically to the Google Apps for Business product. In comparison to the regular Google services, that are free to use, Google has added the following features to this Business version:

  • Through “improved Access Controls”, you are in control of how information is shared both internally, and also outside of your company domain.   This can relate to Google Calendar for example, you can share your calendar with the entire company, or chose to share it with select users outside your company, or make it accessible publicly.
  • Gmail: Rest assured that you may never have to delete your business email, ever.  Google Apps for Business users are given a whopping 25GB of storage space, compared to the 10GB given to free account holders.  You also have access to custom email lists and many other typical business features.
  • Google Sites: This can serve as a company intranet, enabling you to share documentation and resources with the company.  Google sites is also provides you with the right storage quotas that your business requires.
  • Google Calendar: Aside from the other great features that all Google Calendar users receive, the business version enables conference room and resource sharing, allowing you, and others, to view and schedule office reservations on equipment and common meeting areas.
  • These are just a few ideas of how to use the enhanced Business apps.  In the end, it is only limited your imagination.  Many others have tailored Google Apps for Business to suite their needs in very creative ways.

Last updated by at .

About the author

RJ Ponzio

RJ Ponzio, along with his wife Heather Ponzio are the Founders and Owners of Shore Web Tech LLC. SWT is a full service web development, web hosting, and search engine marketing company based in Central New Jersey. Catering to local small business owners, SWT has a proven track record for providing professional service without the typical "big business" price tag.

Leave a Reply

Your email address will not be published. Required fields are marked *